Integrating Customer Loyalty at Every Touchpoint with Enhanced Point of Sale Capabilities
Mclean, VA USA 11/18/2024 – Annex Cloud, a global leader in enterprise customer loyalty, is excited to announce a strategic partnership with OneView Commerce, a pioneer in cloud-native point of sale technology. This integration brings Annex Cloud’s Loyalty Experience Platform robust loyalty capabilities directly to the point of sale, enabling retailers to seamlessly integrate loyalty programs into every customer interaction.
“We are excited to partner with OneView to bring our enterprise loyalty capabilities directly to the point of sale,” said Erin Raese, Annex Cloud SVP, Growth and Strategy. “This integration allows retailers to seamlessly incorporate loyalty into every customer interaction, driving engagement and long-term value. By combining OneView’s innovative POS technology with our robust loyalty platform, we’re empowering retailers to create more personalized, rewarding experiences that keep customers coming back.”
By combining our advanced loyalty platform with OneView’s innovative POS technology, we’re empowering retailers to create more personalized, rewarding experiences that drive customer engagement and long-term value. This integration is particularly significant given that over 75% of retail transactions occur in physical stores. Now, store associates can leverage real-time loyalty data to enhance customer service, increase basket sizes, and foster deeper brand connections. This partnership underscores Annex Cloud’s commitment to delivering cutting-edge loyalty solutions that meet the evolving needs of retailers and their customers in an omnichannel world.
“With Annex Cloud, OneView is working with a partner who brings years of leadership in loyalty solutions to deliver full-featured omnichannel capabilities for today’s fast-moving physical stores,” said OneView Chief Executive Officer Linda Palanza. “With brand loyal customers proving they are worth an average of 2.5 times more revenue than new or future customers, it is imperative for retailers to maximize the loyalty experience at every point of engagement to protect valuable market share. We look forward to offering this powerful capability with our joint offerings.”
OneView Commerce will demonstrate its omnichannel point of sale platform, including the Annex Cloud loyalty integration, at NRF 2025 – Retail’s Big Show in New York on January 12-14, 2025, in booth 4480.
About Annex Cloud
For more than 10 years, Annex Cloud has been the worldwide leader in technology that transforms enterprise loyalty experiences for global brands. Powered by the comprehensive, agile and scalable Loyalty Experience Platform™ solution suite, Annex Cloud customers can capture and act on zero- and first-party data to seamlessly engage, recognize, reward and add value across the entire customer journey—from awareness to purchase to retention, loyalty and advocacy. More than 125 integrations with market-leading technologies enable consistent, personalized, omnichannel experiences. The platform is SaaS-based and highly configurable, eliminating the need for costly, time-consuming development. To learn more about Annex Cloud, visit annexcloud.com.
For more information, press only:
Erin Raese, eraese@annexcloud.com