
Incentivize member engagement at every touchpoint
Push past legacy limitations to deliver the rewarding experience your customers expect.


Designed to solve today’s toughest enterprise challenges

Intelligent program logic
Deliver personalized experiences that drive real engagement by leveraging intelligent features that adapt to your customers’ behaviors.
Flexible rules engine
Configure endless loyalty controls for points, tiers, and rewards in just a few keystrokes.
Action-driven rewards
Incentivize any trackable activity, from purchases to social media engagement.
Unlimited reward options
Offer everything from personalized experiences to NFTs and branded merchandise.

Rich customer insights
Unlock the full potential of your loyalty program by understanding who your members are and what matters most to them.
Holistic view
Capture data beyond transactions to understand household dynamics, lifestyle preferences, and customer motivations.
Customizable attributes
Collect unlimited data points tailored to your brand’s needs, including personal insights directly from members.
360-degree engagement
Track interactions across all channels—online, offline, and beyond—for a complete picture of customer behavior.

Seamless tech integration
125+ connectors
Easily integrate with leading technology platforms.
Continuous innovation
Regular updates ensure you’re always ahead of the curve.
API-first approach
Flexible architecture for tailored
solutions.

Enterprise-grade scalability
Future-proof your loyalty strategy with a platform that grows alongside your business, handling millions of customers and transactions effortlessly.
Agile deployment
Reconfigure on the fly without coding—perfect for testing and optimizing loyalty initiatives across multiple brands and regions.
Future-proof design
Bi-weekly innovation sprints ensure your loyalty tech stays ahead of the curve, adapting to evolving market trends and customer expectations.
Global reach
Seamlessly expand your loyalty program across regions and brands with robust security, multi-currency, and multi-language support.
View a day in the life of a loyalty member.
Discover how Annex Cloud’s cloud-based loyalty program streamlines customer and employee experiences. Follow Maria as she navigates BestRun Coffee’s loyalty program.
Want more insights about loyalty? Browse additional videos on our Loyalty Lounge.
Trusted globally by Fortune 500 companies
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