Guide
Loyalty—Your Secret Weapon to Deliver Individualized Experiences
Read more
$
1
B
Brands use
Annex Cloud
125
Integrations
the most in the industry
80
Countries
served
Enterprise-Ready and Trusted by
Deliver the rewarding experience your customers expect
Empower your marketing teams with a full set of next-gen loyalty capabilities at their fingertips.
Engage
Encourage members to share on social media, participate in surveys, quizzes and contests, and provide ratings & reviews.
Personalize
Collect unlimited zero- and first-party attributes with consent using progressive profiling, then segment and act on any combination of data points with advanced segmentation.
Retain
Deliver meaningful experiences by incorporating gamification, action series, customizable omnichannel experiences, exclusivity, tiers, paid, rewards and more.
Advocate
Gain new customers more cost-effectively by incentivizing referrals and customers advocating for your brand on social media.
Join us at
NRF 2025
Get everything you need
in one robust solution.
Bring your customer experience vision to life with a robust platform designed for even the most complex global brands.
Comprehensive
Comprehensive
Get far more than a points engine plus instant access to the latest features and functionality.
Agile
Agile
Deploy and reconfigure quickly. Easily add, change and update—no recoding or development required.
Future-proof
Future-proof
Continual innovations ensure you’ll deliver a rewarding loyalty experience today and tomorrow.
Scalable
Scalable
Easily and securely accommodate growth, expand into other regions and brands, anywhere across the globe.
Annex Cloud delivers real business results
INCREASED AOV
11
%
REPEAT PURCHASES
32
%
CUSTOMER LTV
40
%
Loyalty is
all we do
Loyalty is our only focus. Our technology-first approach and continuous innovation gives you a distinct competitive advantage.
Who says learning about loyalty has to be boring?
Enjoy a unique Netflix-like experience while finding answers to your biggest loyalty questions in your favorite formats.
Key Resource
Loyalty Program Slam
Annex Cloud’s crack team of experts dissect the world’s most popular programs, separating loyalty legends from frustrating flops with insightful analysis and scores you can trust. Don’t get slammed by bad loyalty—watch The Loyalty Program Slam!
Built for critical enterprise use cases
